Mmm Mmm Good!


The protesters don't always win
Score one for principles. Via the Outright Libertarian's Blog comes this link .

The ad, created by the staff of The Advocate for Campbell but part of a larger campaign crafted by Omnicom Group's BBDO, New York, was challenged by the conservative media watchdog group American Family Association, and the resulting online to-and-fro gained considerable traction over the weekend.

On its website, the AFA has urged consumers to e-mail Campbell and demand they stop "pushing the gay agenda" and then call the Swanson division directly to ask that it "remain neutral in the culture war."

Campbell made no apologies for the series of ads, which it said is its first in any LGBT publication, and instead took a decisive stance on the criticism. "Our position on this is pretty straightforward," said company rep Anthony Sanzio. "Inclusion and diversity play an important role in our business, and that fact is reflected in our marketing plan. For more than a century, people from all walks for life have enjoyed Campbell's products, and we will continue to try to communicate in ways that are meaningful and relevant to them."

He added: "Our plans for the Swanson brand include additional placements in The Advocate."

Of course, the American Family Association can protest anyone for any reason.

But...

(and this is the bit that those so-called free speech advocates forget)

Just because there is a protest doesn't mean that the company can't tell the protesters to stick it in their ear.

It works both ways.

Ain't liberty grand?

— NeoWayland

Posted: Sat - December 27, 2008 at 01:47 PM  Tag


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